Strategic Planning Steering Committee Tuesday, May 21, 2019 Tuesday, May 21, 2019
Attendance
Facilitator:
Judy Korb
Participants:
Jay Neal, Associate Vice President Academic Affairs, Chief Operating Officer, É«»¨Ìà at
Katy
Jagannatha (J.R.) Rao, Associate Professor, É«»¨Ìà College of Engineering
Richard Phillips, Associate Vice Provost Outreach & Community Engagement, É«»¨Ìà at Katy
Dan Maxwell, Associate Vice President for Student Affairs, É«»¨ÌÃ
Kathryn Tart, Dean, É«»¨Ìà College of Nursing
Marisa Ramirez, Senior Director, University Communications, É«»¨Ìà at Katy
Joel Chavali, Student, É«»¨Ìà College of Engineering
Jagannatha (J.R.) Rao, Associate Professor, É«»¨Ìà College of Engineering
Richard Phillips, Associate Vice Provost Outreach & Community Engagement, É«»¨Ìà at Katy
Dan Maxwell, Associate Vice President for Student Affairs, É«»¨ÌÃ
Kathryn Tart, Dean, É«»¨Ìà College of Nursing
Marisa Ramirez, Senior Director, University Communications, É«»¨Ìà at Katy
Joel Chavali, Student, É«»¨Ìà College of Engineering
Meeting Notes
After reviewing data, strategic plans for Colleges of Engineering/Nursing, demographic study for Katy, facilitator Judy Korb outlined our goals for our discussion:
- Discovery > list facts
- Implications > relevance and analysis
- Imperatives > action steps
These all will be critical building blocks as we craft a defining statement.
Expectations for É«»¨Ìà at Katy:
- Footprint for É«»¨Ìà at Katy
- 8,000 students (4K for É«»¨ÌÃ/4K for É«»¨ÌÃV)
- Junior/senior/Master’s/Doctoral programs
- Programs that connect to regional industry
- Compete with other universities
- Engineering/Nursing are the programs that will be offered
- Add additional programs
- É«»¨Ìà at Katy supports the colleges’ goals
- Recruit underserved, new pipeline of students (new access)
- Partner with community colleges and independent school districts
- Become the university of choice
- Produce a highly educated workforce (STEM grads)
- Systems Center
Data Sources:
- Nursing and Engineering Strategic Plans
- Katy Economic Development Plans
- Market analysis
- Demographic/Economic Impact
- Institutional reports
- Key measurements
- Progress reports from the colleges
- Nursing state data
- Industry report (largest employers)
- É«»¨ÌÃV academic plan
Facts: What do we need to achieve goals/what are we committed to?
- Known expectations
- Current progress reports
- Demographics
- Industries
- Programs
- Facilities (limitations/growth potential)
- Technology
- Climate culture
SWOT Themes
Strengths Themes:
- Demand based (meet the workforce needs)
- Value added (reputation, location close to home, value to business, faculty, partnerships)
- Brand
- Greater access to Tier One degrees
- Newness
- Cost
- Location
Weakness Themes:
- Dependence on community colleges
- Brand confusion with É«»¨ÌÃV
- Sharing of resources between both universities
- Sustainable funding
- Sustainable growth
- Awareness
Opportunities Themes:
- Connecting to high schools (summer programs, 9-16 pathways)
- Growth (programs, protecting territory, enrollment)
- Defining our brand
- Footprint in Katy
- Establish É«»¨Ìà as university of choice
- Internships
- Fundraising
- Meeting workforce demands
- Graduate & professional courses/certificates
- Academy model
Threats Themes:
- Other higher ed universities
- Funding (scholarships, resources for students) to sustain what we are required to deliver
- Growing too fast
- Lack of mechanism to fund the next building
- Lack of master land usage/growth plan
- Not getting the expected enrollment
- Culture at É«»¨ÌÃV